Your nonprofit website does a lot of things. If you want it to be helpful to your fundraising, make sure it has these three elements:
- Information that tells them than can trust you.
- A clear statement of what you do.
- Easy-to-use donation form(s).
That's not a complete list of everything you should have -- just three musts you' shouldn't let slip. These things will help you raise more money, both online and offline.
Play: 3 things your donors should be able to find on your website (right click or "save as" to save the file for later).