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February 2017

It's the donor's story -- not your own

Most fundraisers know that telling stories is the way to reach donors' hearts and minds and motivate them to give. But what's the right story to tell?

It's the donor's story. The story she'll tell after she gives.

This podcast takes a look at what we fundraisers can do to give each donor a story to tell. That's the foundation to lasting relationships with donors who love to give to you!

Program #97

Click the link to play: It's the donor's story -- not your own, or right click and "save as" to save the file for later.

Or subscribe via iTunes here:

Time: 19:00

Fundraising under President Trump

How is fundraising likely to do during the Trump administration? We take a look. We believe it will mean very different things to different organizations. Find out what you can expect in the coming months and years. And what you can do to maximize revenue and donor engagement.

Program #96

Click the link to play: Fundraising under President Trump, or right click and "save as" to save the file for later.

Or subscribe via iTunes here:

Time: 13:40


Jeff Brooks is creative director at TrueSense, the growing, innovative fundraising agency for organizations that care about donors. Steven Screen is co-founder of The Better Fundraising Company, and a past winner of the Direct Mail Package of the Year award from FundRaising Success magazine, which surprisingly led to him getting fired. Between them, they have nearly 50 years of experience helping excellent nonprofits raise money for their causes. That's a lot of years, but they aren't all that old, really. Yet.




      

      


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